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The real TikTok challenge: Trojan horse freemium apps

It is the modern equivalent of a cheap conjurer’s trick; apps that wave something shiny and free in the faces of their users, while silently picking their pockets for anything of worth. Time and time again we see platforms advertised for a specific, innocuous purpose, when in fact at their core they hide a far more predatory function. Why does this continue to be allowed; where is our protection?

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